Raymond Weil strongly believes itself as more than just a watch but a reliable companion through their customer's life. "My Watch My Destiny" is a reflection of the relationship between Raymond Weil and its proud owner.
Raymond Weil is one of the first luxury watch brands to have embarked on an innovative journey where the consumer moves from a passive to an active role in the Brand’s campaign. Raymond Weil; By You is about listening to consumers and engaging them in the Brand’s strategy and development.
Raymond Weil has indicated its desire to fit in with the new trends and has thus risen to the top in the consumer engagement arena. Rather than just being at the receiving end of brand messages, consumers are increasingly becoming the focal point where everything starts - from the onset of understanding a brand to creating with them. As a family-owned company, Raymond Weil pays special attention to building favored and trusted relationships with the Brand’s fans. Launching Raymond Weil; By You signified the first time that a brand as prestigious as Raymond Weil; engaged and involved its stakeholders – customers, employees, and fans – in such a campaign to understand their perception of the Brand and define together the future of Raymond Weil .
